Free SEO audit. Is it worth your time?

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Search engine optimization has evolved into an essential tool for businesses that want to drive traffic to their website and increase revenue, no matter what industry they’re in. However, it can be difficult to know whether or not you need an audit in the first place. SEO audit has become a buzzword in the digital marketing community, and it’s gotten to the point where you can even find completely free audits. Is it worth your time? That depends on your situation and what you want out of an audit, but first you’ll want to know what goes into an audit and why they’re important in the first place.

What is SEO audit?

It is an analysis of a website’s search engine optimization health. The goal of it is to identify opportunities and issues related to a website’s ranking in search engine results pages. Having the audit will help you make some decisions about what needs to be done with your site if you’re not getting the traffic that you want. However, this doesn’t mean that everything on your site should be changed or updated because it might not need any changes at all! 


There are three types of SEO audits: manual, automatic, and manual-automatic. 

  • A manual audit is conducted by a human being who looks at your website and makes recommendations based on their findings. 
  • An automatic audit is conducted by a computer program that looks at your website and makes recommendations based on its findings. 
  • A manual-automatic audit is conducted by a human being who looks at your website and makes recommendations based on their findings, but also takes into account the results of an automatic audit.

What does an audit consist of?

An SEO audit will help you assess your website’s current performance and identify any areas that need improvement. The audit will cover on-page factors like title tags, meta descriptions, and keyword density, as well as off-page factors like link building and social media engagement. By taking the time to improve your website’s, you can ensure that your site is visible to potential customers and easy to find online.

Free SEO audit pros and cons

If you’re thinking about getting a free SEO audit, there are a few things to consider. On the plus side, a free audit can give you an idea of where your website stands in terms of search engine optimization. It is also helpful if you don’t have the time or money.

On the downside, however, free audits may not be as comprehensive as paid ones, and they may not be conducted by an experienced or qualified professional. There’s also no guarantee that your site will see any improvement with a free audit. Furthermore, while some free audits offer feedback on what changes should be made to improve your rankings, others just provide raw data and leave it up to you to interpret. Still need more information before making a decision?

What does the cooperation with the agency look like?

You can expect the agency to provide you with a detailed report of their findings, as well as recommendations for improving your website. The agency should also be available to answer any questions you have about their report. Cooperation with an agency can be a great way to improve your site, but it is important to make sure that you are getting what you pay for. Make sure that the audit includes a competitive analysis and provides suggestions on how to improve your site’s visibility in search engines.

How to choose the right one?

The first step is to do your research and figure out what you need. If you are a small business, you might not need the same level of service as a large corporation. Once you know what you need, you can start looking for agencies that offer those services. Make sure to read reviews and compare pricing before making your decision. If an agency does a lot more than you need, it could be costing you more than necessary. Ask the agency about their experience in your industry or if they have worked with companies like yours in the past. You should also ask if they guarantee results with their service or if they simply provide guidance on how to improve your website’s performance. 

Wrapping up

A free SEO audit is a valuable tool that can help you improve your website’s search engine optimization, but not for long. However, it’s important to remember that an audit is only a starting point. You’ll need to put in the work to make the changes necessary to improve your website’s ranking. But if you’re willing to do that, a professional SEO audit can be a better way to get started.

A good agency will be able to provide you with a comprehensive report that includes an analysis of your website, keyword research, and recommendations for improving your ranking. If you’re not sure where to start, try searching for an agency that can help you out, if you’re interested we have a proposal for you:


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